Lockdown is over - well nearly! It is time to get people back in to your stores. How do you do it?
Easy - remind them you are there when they are nearby. And how do you do that, I hear you say.
Well you could get somebody to stand on the street holding a billboard - old school style. Sure people will see it - but that costs quite a
bit - and is not very dynamic.
You could put a chalkboard on the sidewalk advertising your special - for example - $10 coffee and bacon and egg roll. Sound familiar?
Or you could send people an alert - when they are within a short distance from your shopfront. This is engaging and delightful for the consumer. And it does not have to be annoying, because the consumer gets it only if they have chosen the category that your business fits in (eg: cafe, or clothing etc.).
How do you do that?
Easy - sign up for a free license of Marqa at https://retailer.marqa.co/
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